Discover purpose-driven wellness strategies to build generational health and empower Black women.
The journey towards generational health often starts with a calling—a moment when personal goals turn into a community vision. For wellness entrepreneur DeAnna Mangum, the spark was ignited while sharing her health journey on social media alongside her husband. What began as a way to document their progress quickly transformed when their followers began reaching out, asking for meal plans, bootcamps, and training guidance. This wasn’t just personal growth anymore; it was the start of something bigger and more mission-driven.
Feeling called to serve and inspire others, DeAnna took the crucial first step: making it official by legally establishing CoupleyFit™. It was a move rooted not in business ambition but in a desire to create lasting change and generational health, demonstrating how a purpose-driven mindset can turn individual transformation into a movement that benefits whole communities.
Success is rarely a straight path, and some of the most defining growth comes from tough decisions. DeAnna shared one such pivotal moment: walking away from a six-figure contract and a multi-location wellness program. While the opportunity looked perfect on the outside, it didn’t align with her or her husband’s core values. Choosing integrity over a paycheck, they decided to prioritize their mission and brand identity.
DeAnna’s approach to business and wellness is rooted in practical wisdom and intentional action. Some of her most effective strategies for success include:
Purpose-driven wellness lays the foundation not only for personal health but also for transformative change in the Black community. Recognition such as being named Walmart Black Health Heroes (2023) and being honored as part of the U.S. Black Chambers Power 50 Under 40 (2024) are more than accolades to DeAnna—they symbolize a mission to create generational health and push wellness forward in spaces that have long been underserved.
DeAnna’s journey is rich with hard-won knowledge and genuine encouragement for Black women pursuing their dreams. She emphasizes the power of sisterhood as an anchor during even the most challenging seasons. Surrounding yourself with a supportive community fosters not just accountability, but resilience and joy along the way.
She also speaks candidly about burnout—a reality for every entrepreneur and visionary. Her advice is clear:
DeAnna’s transparent encouragement acts as a guide for others—reminding every Black woman that her voice, presence, and dreams are not just valid, but essential.
Underlying every step of DeAnna’s success story is a foundation of faith and a commitment to learning. Her achievements are not accidental—they are the result of trust in a greater purpose and a willingness to evolve. She encourages others to:
Lifelong learning doesn’t just build a business; it builds a legacy. This willingness to adapt is crucial in the rapidly changing wellness space.
Drawing on DeAnna’s journey, here’s how you can begin to foster generational health in your life and community:
DeAnna Mangum's story stands as a living example of impact that begins with intention and grows through action. Each lesson and decision—rooted in purpose, integrity, and faith—serves as a blueprint for Black women and anyone committed to building generational wellness.
You have the power to spark change, not just for yourself, but for entire communities. Start with your passion, build on your purpose, and let your journey be the catalyst for a healthier, more empowered future.
Stay inspired, stay true—and keep building the legacy of generational health, one purposeful step at a time.
Discover purpose-driven wellness strategies to build generational health and empower Black women.
The journey towards generational health often starts with a calling—a moment when personal goals turn into a community vision. For wellness entrepreneur DeAnna Mangum, the spark was ignited while sharing her health journey on social media alongside her husband. What began as a way to document their progress quickly transformed when their followers began reaching out, asking for meal plans, bootcamps, and training guidance. This wasn’t just personal growth anymore; it was the start of something bigger and more mission-driven.
Feeling called to serve and inspire others, DeAnna took the crucial first step: making it official by legally establishing CoupleyFit™. It was a move rooted not in business ambition but in a desire to create lasting change and generational health, demonstrating how a purpose-driven mindset can turn individual transformation into a movement that benefits whole communities.
Success is rarely a straight path, and some of the most defining growth comes from tough decisions. DeAnna shared one such pivotal moment: walking away from a six-figure contract and a multi-location wellness program. While the opportunity looked perfect on the outside, it didn’t align with her or her husband’s core values. Choosing integrity over a paycheck, they decided to prioritize their mission and brand identity.
DeAnna’s approach to business and wellness is rooted in practical wisdom and intentional action. Some of her most effective strategies for success include:
Purpose-driven wellness lays the foundation not only for personal health but also for transformative change in the Black community. Recognition such as being named Walmart Black Health Heroes (2023) and being honored as part of the U.S. Black Chambers Power 50 Under 40 (2024) are more than accolades to DeAnna—they symbolize a mission to create generational health and push wellness forward in spaces that have long been underserved.
DeAnna’s journey is rich with hard-won knowledge and genuine encouragement for Black women pursuing their dreams. She emphasizes the power of sisterhood as an anchor during even the most challenging seasons. Surrounding yourself with a supportive community fosters not just accountability, but resilience and joy along the way.
She also speaks candidly about burnout—a reality for every entrepreneur and visionary. Her advice is clear:
DeAnna’s transparent encouragement acts as a guide for others—reminding every Black woman that her voice, presence, and dreams are not just valid, but essential.
Underlying every step of DeAnna’s success story is a foundation of faith and a commitment to learning. Her achievements are not accidental—they are the result of trust in a greater purpose and a willingness to evolve. She encourages others to:
Lifelong learning doesn’t just build a business; it builds a legacy. This willingness to adapt is crucial in the rapidly changing wellness space.
Drawing on DeAnna’s journey, here’s how you can begin to foster generational health in your life and community:
DeAnna Mangum's story stands as a living example of impact that begins with intention and grows through action. Each lesson and decision—rooted in purpose, integrity, and faith—serves as a blueprint for Black women and anyone committed to building generational wellness.
You have the power to spark change, not just for yourself, but for entire communities. Start with your passion, build on your purpose, and let your journey be the catalyst for a healthier, more empowered future.
Stay inspired, stay true—and keep building the legacy of generational health, one purposeful step at a time.